About Podcast

Welcome to In the Venn Zone, a podcast that shows you how negotiations have worked or not for other small businesses. It will show you how others view negotiation, the strategies they use, and show you how to take a different approach in your own negotiations.

Join host Christine McKay every week as we explore the negotiation conversation in a variety of ways. You’ll hear business owners talk about their negotiation successes and failures and what lessons they’ve learned. We’ll talk with industry titans and discover how small business owners can negotiate more effectively and competitively while maintaining their profits and keeping their dignity. On other episodes, Christine will interview two sides of the same negotiation and share her insights on their common ground, what gaps exist between the two parties, and how to overcome them.

All in all, In the Venn Zone will provide you with a comprehensive and engaging way to rethink your own negotiations and learn new ways of approaching your relationships.

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Upcoming Episode

Interview # 4 - Here is the Title of the Podcast

LATIN

  10 Sept 2020 |   10:30 PM

Interview # 3 - Here is the Title of the Podcast

LATIN

  10 Sept 2020 |   10:30 PM

Interview # 2- Here is the Title of the Podcast

LATIN

  10 Sept 2020 |   10:30 PM

Interview # 1- Here is the Title of the Podcast

LATIN

  10 Sept 2020 |   10:30 PM

Past Episodes

Episode #13 – Wiring Your Mind for Success with Blair Dunkley

  Whether you’re an entrepreneur unsure of your next step or a business professional struggling to negotiate your way, having effective conversations with others and with yourself will drive your success. On today’s show, Blair Dunkley joins Christine McKay to share engaging stories and insights on how understanding language patterns can tell you what people are thinking. There are so many golden nuggets to be gleaned from this conversation – from how to ask questions differently to the difference between clarity and certainty, the importance of being curious, and more. He

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Episode #12 -Renegotiating the Path to Recovery with Kim Bassett

  To state the obvious, 2020 sucked for a lot of businesses. For Kim Bassett, 2020 was a year of trials and tribulations. Before the pandemic, Kim, co-owner of Fontis Nevada, experienced record growth and business profits. After March 2020, they lost 98% of their revenue. Through an arduous process of pivoting and renegotiating with clients, suppliers, and herself, Kim managed to bring the business back to just 25% of what it had been in 2019. Kim captures this inspiring story of rebuilding in her upcoming book, Pivot

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Episode #11 – The Invisible Negotiator at the Table with Karla Silva

  In most deals, there are outside influences that impact your negotiations. Sometimes, these have significant sway over your ability to close a deal. In today’s episode, Christine McKay interviews Karla Silva, Vice President of Investor Relations for Vivative Ventures, Inc. When she talks to potential investors in Vivative’s projects, Karla always has an invisible third-party at the table with her. Who is that? It’s the voice of the community in which her project resides. Karla takes us on a tour of the real estate development world and shows us how all the different players come together to deliver large,

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Episode #10- Dealing with Goliaths: One Small Business’ Experience with Matthew Marini

  Many small and mid-sized businesses get trapped in unfair negotiations, especially in David and Goliath situations, simply because they lack the appropriate skills. If you negotiate with organizations who you think have more power or leverage than you, this episode is a must! Join Christine McKay as she interviews Matthew Marini, President at Agile Resources, an IT staffing and recruiting agency. He has been in this highly competitive industry for nearly 15 years and frequently negotiates with large enterprise companies. Together, Christine and Matthew go over some of the essential skills

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Episode #9 – Negotiating from Beginning to End with LV Randolph

  Planning is everything in business, but you can’t plan for everything. So, we negotiate. Join Christine McKay as she sits down with Founder and President of Cambridge Argillite, LV Randolph, to discuss how to navigate the negotiation table, so you don’t flush money down the drain. In today’s episode, we talk about critical factors to consider when negotiating with buyers. We cover everything from understanding your business valuation to learning marketplace trends. LV also talks about the importance of knowing when to call in the cavalry and get help with

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Episode #8 – Your Exit Strategy Matters to Today’s Deals with Livia Jenvey

  During COVID-19, many small businesses are exploring exit options, especially family-owned companies. However, according to today’s guest, Livia Jenvey, an Operations Excellence Expert at Jenvey Consulting, the reality is that nearly 80% of entrepreneurs and founder-owned companies will never be able to sell for the price they feel their business is worth. Join Christine and Livia as they discuss how to prepare for the sale of your business and level the playing field at the negotiation table. Be clear on how you operate, get organized, and be prepared!   — Watch the

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